polnovice  
Dear Candidate,
     Let me introduce Guild Master Graphics and myself. I have been a printer since 1960 and in my own printing business since 1978. I have been helping elect candidates since 1973 when I first helped elect a Raleigh City Council candidate because I was upset with a zoning issue. Since then, I have done work for candidates for School Boards, City Councils, the NC General Assembly, Sheriffs, the US Congress and more. Over the years, many things have changed, but some things remain the same.
1. Most Candidates do not have enough money at the beginning of the campaign, (for start up) and run out of money before the end (the finish line) of the campaign.
2. Many good Candidates have difficulty making their points in few enough words to be fully understood by the voters.
3. Often money is wasted on a pretty design, when an effective and inexpensive design is needed.
4. Some candidates buy the cheapest (instead of the least expensive) materials and wind up with signs that fall off the stakes in the rain or bumper strips that won't come off the voters car.
I have been through enough campaigns to learn the pitfalls and how to avoid them.
 The principles I operate by are:
A. Create a design that is simple but unique, can be read from the greatest distance, uses one ink color creatively for production savings, can be enlarged or reduced without losing integrity, and can be reproduced on a copier when necessary, and still look good,
B. Produce quality materials that hold up to the rigors of volunteers and Mother Nature.
C. Offer help when needed to direct resources where they are most effective for each particular office/district. After all, a successful candidate is a repeat customer.

    To conclude let me say that if you don't have your design yet, it is FREE with your order. If you have your design, I will save you money on your material needs, If you wish to discuss this further, give me a call at 1 800 278-9484 or locally at 919 781-6494.
     So call me for yard signs, stickers, buttons, door knob hangers, post cards, brochures, banners, balloons, flags, or just about anything you might need.
     If you have read this far, thank you for giving me some of your limited time.
 
Sincerely,
  Pete Leary, President